2025· Live
Tunnel Mountain
A brand and product-landing site for Tunnel Mountain Recreational Equipment — an outdoor gear brand for trekking poles and hiking backpacks. A cinematic, full-bleed hero carousel showcases the range and funnels shoppers to the store, aimed at hikers and outdoor enthusiasts.
The problem
An outdoor-equipment brand needed a striking web presence to showcase its trekking poles and hiking backpacks and funnel visitors to its online store.
Our approach
We designed a cinematic, full-bleed landing experience — a rotating product hero with category entry points (trekking poles, hiking backpacks) and clear "Shop"/"Visit Store" calls to action — built to make durable outdoor gear feel aspirational for hikers and adventurers.
Outcomes
2
product categories: poles + backpacks
Web
brand + store funnel
Next project
Tarbiyah International